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soft hands.

innarestin'

9.08.2004
old bit on the innocuous corporate blandness of mlb generated team sites:

...the MLB.com junta that took each team's individual website out of its own marketing hands and placed it under the bloated umbrella company MLB.com has made a hash of baseball's online presence.

Instead of having unique sites for each team, fans get the same boilerplate PR and corporate toadyism across the board. Teams have lost a vital slice of their own identity just so the Board of Ed style organization that is MLB can overhire a dot-com division and keep them in a dolled up office in the Chelsea Market. Dozens of major media outlets have panned MLB.com's performance in a realm that demands constant access to piles of stats. Forget the stats, though, check out something like the "local area information" on the Yankees official website. Restaurants listed include Peter Lugar Steak house and Filli Pinte in the West Village. Someone should call the owners of these establishments and ask if they serve typo salads. Nitpick? Yes. But don't you think if George Steinbrenner was allowed to make his own business decision regarding his team's website that he'd have an Adidas-sponsored team of German software engineers firing up a kick ass website with Rammstein-style flaming graphics and an exploding Mariano Rivera Day of the Dead skull icon? Hell yeah!


don't ask me how i find this stuff because i don't know.
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